How much does Canine Coverage™ cost?

Zachary Pezanko
Nov 2
4 min read

Updated: Nov 9

Protect your dog’s behavior, happiness, and your peace of mind, all for one $49/month plan.

Why a Membership?

Every year, millions of dogs lose their homes because help came too late. Most dog owners have been forced to seek help only when things get tough, whether it's extreme aggression, anxiety, fear, etc. By that time, the solution usually costs thousands of dollars for behavior rehabilitation/modification or regular board-and-train programs.

We're here to change that for you, because you deserve more than what the industry has been supplying. Instead of waiting for problems to explode and charging you thousands of dollars to fix them, we built Canine Coverage™ to make behavior help proactive, affordable, and lifelong.

We’re not another training company. We’re the first behavior support membership built to keep dogs in homes, not in shelters. Think of us like behavior insurance: real help, real access, and real behavior coverage... all for less than most people spend on dog food each month.

Why Canine Coverage™ Costs $49/Month

We didn’t pull that number out of thin air. $49 a month is the point where affordability meets quality.

At that price, every member’s contribution supports:

Your membership includes one full behavior rehab each year: If your dog develops a serious issue, like aggression or anxiety, we’ll handle it from start to finish at no extra cost.
Certified Affective Canines trainers who provide real-time help
A growing education library of lessons, videos, and guides
Ongoing Member Portal access for personalized support

It’s low enough for you to afford long term, but high enough to keep quality and expertise at the center of everything we do. That balance is what makes Canine Coverage™ both accessible and sustainable.

Why It’s Much More Affordable Than Dog Training

Traditional dog training runs on a reactive model: you wait until the behavior is bad, then pay thousands out-of-pocket to fix it. These programs can range from $1,500 to $8,000, and often only last a few weeks.

Canine Coverage™ flips that model. By focusing on coverage, consistency, and ongoing support, we make real help accessible to you, no matter your budget. Because we've seen too many dogs given up, abandoned, or euthanized due to preventable and trainable behavior issues.

Because we serve a community of members rather than charging per session, you get:

Professional trainers without per-hour rates
Help for any issue (if it's covered), without paying extra
Consistent help that prevents future problems

This isn’t a cheap alternative to your local dog trainer. It’s behavior coverage for your dog, built to last a lifetime.

The Long-Term Value: 10 Years of Coverage vs. One Dog Training Program

Here’s a simple way to see the difference:

Over the span of 10 years, your $49/month membership equals $5,880 total, roughly the same cost as one high-ticket behavior rehab, short-term training program.

But instead of a few weeks of work and then being on your own, that same amount gives you:

A decade of Canine Coverage access
A lifetime of dog videos, tips, and guidance
Unlimited coaching for any dog you own
Continuous peace of mind knowing you’re covered

For the same cost as one program, you’ll never have to panic about behavior again.

What’s Covered vs. What’s Not

Here’s exactly what we cover for just $49/month:

What’s Covered	What’s Not Covered
✅ Aggression toward people and dogs	❌ Veterinary or medical costs
✅ Fear-based behaviors	❌ Boarding or daycare services
✅ Severe anxiety	❌ Obedience training (Sit, Down, Heel, etc.)
✅ Leash reactivity	❌ Property damage
✅ Destructive behaviors, resource guarding, and more!

With Canine Coverage™, there are no surprise fees, contracts, or breed restrictions.

Everything you need to keep your dog emotionally fulfilled and behaviorally healthy is included with your ongoing membership. If your dog's behavior issue negatively impacts their daily life, we likely have you covered.

Everything You Get for $49/Month

100% coverage for one Behavior Claim a year
Unlimited virtual access to certified trainers
Personalized training and behavior plans
Access to a growing library of video lessons in the Affective Academy
Early access and discounts on future workshops, additional services (obedience packages, online courses, etc.), and exclusive events

No contracts. Cancel anytime. Keep your dog protected for as long as you need.

Why the Price Is Worth It

When you wait until your dog’s behavior becomes overwhelming, it’s not just expensive, it’s emotionally exhausting as well.

Canine Coverage™ helps protect you from the worst moments your dog and family will ever face. You’ll have professional help before small frustrations become major problems, saving time, money, and heartache.

You’re not just paying for convenience. You’re paying for peace of mind, prevention, and a better relationship with your dog every day.

Who Canine Coverage Is Not For

We know Canine Coverage™ isn’t for everyone, and that’s okay. We're here to be as transparent and honest as possible, because you and your dog deserve nothing less.

It’s not for:

Owners looking for a "quick fix" (hint: those don't exist with dog behavior issues)
People who just want control with their dog, not connection
Families whose dog is in end-of-life care or facing serious medical decline
Cases where issues are medical, not behavioral (but we’re always happy to take a look to see how we can help, or refer you to the right resources)
People who want to send their dog away instead of working alongside them
Those who want harsh methods, shortcuts, or “boot camp” obedience

We don’t turn away any breed, any age, or any dog, whether they have behavior issues or not. We’re here for every dog, everywhere, because prevention and understanding should never depend on labels.

Is It Really Worth It?

If you never want to risk sending your dog to a shelter… Canine Coverage™ is worth it.

If you never want to spend thousands of dollars trying to fix a problem that could’ve been prevented… Canine Coverage™ is worth it.

Canine Coverage™ exists for families who never want to be in that heartbreaking position: the moment where frustration or finances make you feel like you’ve run out of options.

For just $49 a month, you’ll always have access to real trainers who understand what your dog’s behavior means and how to change it, before (or after) it becomes unmanageable. You’ll have a plan, a team, and a promise that you’re never alone in figuring it out.

Because when you’re covered, you don’t just save money. You save your relationship with your dog.